Privacy Policy

Last updated: April 4, 2026

FOREACH SOLUTIONS PRIVATE LIMITED, doing business as Entifly ("Entifly," "we," "us," or "our"), operates the website entifly.com and the web application app.entifly.com (together, the "Site"). This Privacy Policy explains what information we collect when you use the Site, how we use and protect it, and how you can request its deletion. If you do not agree with this policy, please do not use the Site.

1. Information we collect

We collect information that you provide directly to us, data generated automatically when you use the Site, and data from third-party accounts you choose to connect:

  • Personal information you give us when you register or set up a workspace, such as your name, business address, email address, and phone number.
  • Technical and analytics data collected automatically by our servers and through Google Analytics when you use the Site. This includes your IP address, browser type, operating system, access times, pages visited, and session duration. We use Google Analytics strictly to understand how features are used and to improve the application. We do not share personally identifiable information or workspace records with Google Analytics, and we do not use analytics data for advertising or ad targeting.
  • Billing and payment details collected when you purchase or manage a subscription on the Site.
  • Third-party platform data from Meta and Google when you sign in or connect those services to your Entifly workspace. We use this data only to provide the connected features you request, in line with each platform's terms.

2. Meta and WhatsApp Business API data

When you connect your WhatsApp Business Account (WABA) to Entifly through Meta Embedded Signup or the WhatsApp Business Platform API, Entifly acts as a data processor and technology provider on your behalf.

To run the integration, we store your connected WhatsApp Business Account ID, Phone Number ID, business display phone number, WhatsApp message templates that you create or sync, and system access tokens. When you send or receive messages through Entifly, we process recipient phone numbers, customer profile names, message text, template parameters, and delivery or read status webhooks so they appear in your workspace's WhatsApp Triage Hub and customer records.

We use this data only so you can send transactional messages (such as invoices, payment receipts, order confirmations, and status updates), manage message templates, and reply to customer inquiries within WhatsApp's 24-hour customer service window.

We never sell, rent, or license Meta or WhatsApp platform data. We do not use your WhatsApp Business data or customer conversation logs for advertising, cross-merchant profiling, or training public AI models. All WhatsApp API access tokens are encrypted at rest using AES-256-GCM, and each workspace's data is isolated at the database level.

3. How we use your information

We use the information we collect to:

  • Create and maintain your account and workspace.
  • Process subscription payments, invoices, and refunds.
  • Send you service notifications, account updates, and support replies.
  • Run connected integrations, such as sending WhatsApp messages and syncing templates on your behalf.
  • Monitor usage patterns and fix technical issues on the Site.
  • Detect and prevent fraud, unauthorized access, or abuse of the service.

4. How we share your information

We do not sell your personal or business data. We share information only in the following cases:

  • With service providers and connected platforms that help us operate the Site, including cloud hosting, payment processing, email delivery, and usage analytics (Google Analytics), or with platforms like Meta Platforms, Inc. when executing API requests that you initiate in the app.
  • When required by law, subpoena, or legal process, or when necessary to enforce our terms and protect the rights and safety of our users or others.

5. Data security

We protect your personal and business information using TLS encryption in transit, AES-256 encryption at rest for integration credentials, and tenant-level database access controls. While we take practical steps to secure your data, no internet transmission or storage system can be guaranteed to be completely secure.

6. Data deletion instructions and retention

We keep your personal and integration data only for as long as needed to provide our services and meet legal obligations. You can disconnect third-party integrations and request complete deletion of your data (including Meta and WhatsApp Business data) at any time:

  1. To disconnect your WhatsApp Business Account immediately, log in to Entifly, open Settings, go to Integrations, select WhatsApp Business API, and click Disconnect. This revokes Entifly's access token. You can also remove Entifly directly from the Business Integrations page in your Meta Business Settings.
  2. To request permanent deletion of your Entifly account, workspace records, connected WhatsApp Business Account (WABA) configuration, message templates, and stored WhatsApp conversation history, email us at hi@entifly.com with the subject line "Data Deletion Request" and include your registered email address or workspace name. You may also submit a request through our Contact page.
  3. Once we verify your request, we will permanently delete your personal data and all associated Meta and WhatsApp platform data from our active systems within 7 business days (and no later than 30 calendar days) and email you a confirmation when finished.

7. Contact us

If you have questions or privacy requests regarding this policy, you can reach FOREACH SOLUTIONS PRIVATE LIMITED (doing business as Entifly) in Hyderabad, Telangana, India by emailing hi@entifly.com or visiting https://entifly.com/contact.